Three designer “Silpo” supermarkets located in Lviv, Poltava, and Irpin (Kyiv region) made it to Europe’s Finest Store 2025.
The specialized retail trade magazine, European Supermarket Magazine (ESM), annually compiles the Europe’s Finest Store list. The publication selects the most exciting, innovative, and design-forward store concepts that have been opened or renovated in the European market.
In 2025, the ESM editorial team selected 29 top stores from 16 European countries. The “Silpo” chain became the only Ukrainian retailer with stores featured among the best.
Opened in collaboration with the legendary NAVI (Natus Vincere) team in October 2024.
The supermarket’s concept immerses Guests in the history of technological development: from the first computers to modern cybersports. The store sign is made from computer keyboard keys, and the checkout areas are designed as microchips. The columns feature program code from the “Silpo” website, while the drinks section is styled as a server room. There is also a zone dedicated to cybersports and NAVI team.
Opened in December 2024.
This unique store design intertwines warm colours and fantasies inspired by plasticine. Smooth lines, bright colors, and textures enliven the space. Columns resemble blocks of plasticine, and hand-sculpted wallpapers feature stories of world creation.
Opened in August 2024.
This store is inspired by primitive art — petroglyphs. Guests are greeted at the entrance by a stone “Silpo” logo, accompanied by stone idols and an old woman from the Azov steppes, who guides them in their search for the tastiest products. The walls are decorated with rock paintings.
European Supermarket Magazine has included “Silpo” in Europe’s Finest Store for nine consecutive years. Previous entries included:
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